How To Leverage Your High Level of Trust & Credibility To Boost Your Revenue

Most companies have established a high level of trust and credibility with their customers. But they rarely use this credibility to their full advantage. That means that you’re leaving substantial profits on the table that you could be making. Now the solution may seem a bit counter-intuitive at first, but when you give it a […]

How To Boost Your Sales Up To 30% With One e-mail Campaign

Despite what you may have heard, e-mail is inherently mobile. In fact 41% of e-mails are now opened on a mobile device. If you don’t have a great e-mail promotion that grabs people’s attention right away, or at least invoke a little bit of curiosity that causes them to save your e-mail and come back at […]

48% Of Consumers Would Respond To Offers Via SMS | [Infographic]

A new survey done by TextMarketer found that 48% of consumers would respond to offers via SMS. First, a few notes, this study was done in the UK, where the mObile marketing laws are slightly different.  None the less, it still says a lot about SMS marketing in general. This stuff is powerful folks.  It’s […]

25% Make A Purchase From Text Promotions

I’m not gonna say much about this one, but text promotions work.  Woo-hoo!  It’s interesting to see these statistics from MarketingCharts.com because even when someone received the text promotion for a particular product, 25% went & bought a different product from the same store. This just goes to show, impulse buying is alive & well.  […]

Is Traditional Marketing Noisy?

I watched the Oscars last night & I have to say it was huge step up from the train wreck last year.  Billy Crystal is a pro, a veteran, & this was his 9th time hosting.  He was funny, clever, witty, & a joy to watch as always.  So how does this relate to mObile […]